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SF’s “Golden Hour” Filipino Night Market is Back for 2026 (SoMa)

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Saturday, October 24, 2026 - 4:00 pm to 10:00 pm | Cost: FREE*
*Free RSVP requested. All ages.

Victory Hall | 360 Ritch St, San Francisco, CA

Free / RSVP

​✦ UNDISCOVERED SF
San Francisco’s First Night Market Is Back

​Ten years ago, Undiscovered started the trend of night markets. Now, we return during golden hour.

RSVP – FREE

​This year marks a special milestone — join us as we celebrate 10 seasons of community, creativity, and cultural pride! For our second hub, we are so excited to bring back UNDISCOVERED SF Season 10: the Golden Hour Night Market in partnership with Victory Hall.

​Nestled in the fabled Ritch Street Alley, Victory Hall has been a cornerstone of SoMa since 1908 — home to the legendary 330 Ritch Nightclub and a long legacy of music, community, and culture in partnership with Deanna Sison, a culinary trailblazer, a custodian of Filipino tradition, and an influential force in San Francisco’s hospitality scene.

​On October 24, we’re honored to be part of that legacy — filling Ritch Street with Filipino American food, art, music, and culture in the heart of the Filipino Cultural Corridor.

#UNDSCVRDseason10 #MadewithMahal

​✦ Come hungry. Come ready to move. Come discover.

​

​Eat your way through the market, shop retail vendors, catch DJ sets, and step inside Victory Hall for a special exhibition honoring the history of 330 Ritch, the legendary nightclub that once made this block pulse after dark.

​✦ Anchored by Mestiza and Victory Hall, UNDSCVRD Golden Hour Night Market is an intimate but electric return: a celebration of ten years of Undiscovered, the flavors of our community, and the people who keep this district moving.

​One night. One block. Ten years of setting the pace.

Location
330 Ritch St

Disclaimer: Please double check event information with the event organizer as events can be canceled, details can change after they are added to our calendar, and errors do occur.


Cost: FREE*
*Free RSVP requested. All ages.
Categories: *Top Pick*, Art & Museums, Community, Eating & Drinking, Fairs & Festivals, In Person, Live Music, Shopping & Fashion
Venue: Victory Hall
Address: 360 Ritch St, San Francisco, CA