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Free 4th of July Parade + Festival: Rose, White & Blue 2026 (San Jose)

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Saturday, July 4, 2026 - 9:45 am to 2:00 pm | Cost: FREE
San Jose: Lincoln High School to the Alameda, ending with the festival at Shasta Ave | 1100 Shasta Ave. San Jose, CA 95126

Event Details

Mark YOUR calendars for one of the Bay Area’s largest and longest-standing 4th of July traditions, the Rose, White & Blue Parade and Festival in San José. 

 Whether you want to be in the parade or be a vendor at the festival, all of the information is below.

FREE and open to the public. Family friendly.

Rose, White & Blue Parade and Festival

Date: July 4, 2026

Car Cruise: 9:45 a.m.

Parade: 10:00 a.m.

Festival: 11:00 a.m. – 2:00 p.m.

Location: San Jose: Lincoln High School to the Alameda, ending with the festival at Shasta Ave

This family-friendly, multicultural celebration brings together community members to celebrate our diverse cultures and shared home. It features entertainers, artists, face painting, lucha libre, and dancers from around the Bay Area and beyond. Restaurants like Hop & Vine, LUNA Mexican Kitchen, and Tee Nee Thai will be open for breakfast and lunch in The Alameda District, along with food trucks and booths.

www.RWBSJ.org

Maps: https://www.rwbsj.org/the-parade

Register to be in the parade or be a vendor: https://www.rwbsj.org/registration

Instagram @rwbparade

Facebook @RoseWhiteBlueParade

Disclaimer: Please double check event information with the event organizer as events can be canceled, details can change after they are added to our calendar, and errors do occur.


Cost: FREE
Categories: 4th of July, Fairs & Festivals, In Person, Kids & Families
Venue: San Jose: Lincoln High School to the Alameda, ending with the festival at Shasta Ave
Address: 1100 Shasta Ave. San Jose, CA 95126