Home » *Top Pick*, Art & Museums, Fairs & Festivals, Walks & Tours

Immersive Design Week: Augmented Reality Art Walk | SF

Dang! This event has already taken place.
>> Want to see our Top Picks for this week instead?
Friday, February 21, 2020 - 12:45 pm | Cost: FREE*
*Some events are free, while some are ticketed.

Apple Store Union Square | 300 Post St, San Francisco, CA


Immersive Design Week | February 20 to March 1

Immersive Design Week is a decentralized community festival of events hosted by independent producers.

Immersive Design Week is an annual, decentralized community festival spotlighting innovative designers, projects and technologies that sit at the nexus of film, theater, gaming, mixed reality, & immersive storytelling.

Immersive Design Week
February 20 – March 1, 2020
San Francisco Bay Area – various locations

Immersive Design Week is open to absolutely everyone, and is a decentralized celebration of the immersive industry.

2020 Immersive Design Week Schedule
Free Events

  • Feb 19 – Mar 5 (Various Dates) – [AR]T Walk: Augmented Realities Co-curated with New Museum @ Apple Store Union Square – FREE w/ RSVP 
    Experience new augmented reality works from Nick Cave, Nathalie Djurberg and Hans Berg, Cao Fei, John Giorno, Carsten Höller, and Pipilotti Rist on an interactive guided walk. You’ll journey through an immersive world filled with sights and sounds. Bring only what you need. Devices will be provided. Headphones provided or bring your AirPods. This walk is about 1.5 miles. Routes are wheelchair accessible.
  • Sat Feb. 22, 6 pm: Rashad Pridgen and the Global Street Dance Collective – Interactive dance performance & video workshop @ Apple Store Union Square – FREE w/ RSVP 
    Join performance artist and creative director Rashad Pridgen (IG) @soul_nubian and The Global Street Dance Collective for an interactive dance performance and video workshop. Opening with a dynamic Afro-futurist presentation, The Global Street Dance project will share inspiration, offering a window into the relationship between popular street dance styles and traditional African dance. Participants will be guided to explore new features in creating their own dance videos on the iPad Pro camera and iMovie.
  • Sat Feb 22, 7 pm: Erica Blair – Safe x Brave: Sexuality in Immersive Design – FREE w/ RSVP 
    Together, we will gather for an intimate discussion group to explore the intersection of sexuality & immersive design, and how to forward both at the same time.
  • Sun Feb 23, 7 pm: Andrew Evans – Designing Wonder: Exploring the Intersection of Magic and Design – FREE w/ RSVP 
    In 2014, Andrew Evans (The Magic Patio, Harry Potter and The Cursed Child, IDEO) transformed his apartment’s back yard patio into an outdoor magic theater. After 4 years of sold out shows and a few strong words from the city permit office, The Magic Patio @themagicpatio has been reimagined in a new–still secret–indoor location hidden behind a custom-built candy shop in SF’s Mission/Bernal district. In this presentation/performance Andrew will share a few of his signature illusions followed by a look into the creation of The Magic Patio and how principles of magic can be used to shape experiences beyond the stage.
  • Tues Feb 25, 6 pm: Mel Waters – Digital mural workshop @ Apple Store Union Square – FREE w/ RSVP 
    Born and raised in San Francisco, muralist and tattoo artist Mel Waters shares the inspiration behind some of his most celebrated works in the city. From cartoons to hip hop and 90s graffiti art, Waters will demonstrate how diverse influences have shaped his aesthetic and approach to telling the stories of the Bay. Participants will have the opportunity to design their own small-scale mural sketch using Procreate on iPad Pro.

Additional Events

Experience new augmented reality works from Nick Cave, Nathalie Djurberg and Hans Berg, Cao Fei, John Giorno, Carsten Höller, and Pipilotti Rist on an interactive guided walk. You’ll journey through an immersive world filled with sights and sounds.

Bring only what you need. Devices will be provided. Headphones provided or bring your AirPods.

This walk is about 1.5 miles.

Disclaimer: Please double check event information with the event organizer as events can be canceled, details can change after they are added to our calendar, and errors do occur.


Free / RSVP


Cost: FREE*
*Some events are free, while some are ticketed.
Categories: *Top Pick*, Art & Museums, Fairs & Festivals, Walks & Tours
Address: 300 Post St, San Francisco, CA

Facebook comments: