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Pop-Ups on the Plaza: SF’s Black Holiday Market (Ferry Plaza)

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Saturday, December 13, 2025 - 9:00 am to 2:00 pm | Cost: FREE*
*Entry is free, with products available for purchase

Ferry Plaza Farmers Market | One Ferry Building #50, 1 Ferry Plaza, San Francisco, CA

Event Details

Celebrate local Black-owned businesses and get ready for the holiday season with a day of delicious food, crafts, and community at the Ferry Plaza Farmers Market. The south arcade of the Ferry Building will be transformed for a special holiday market featuring 15 Bay Area food makers and designers, in partnership with the Fillmore-based Black-led marketplace In the Black. Find thoughtful gifts and stocking stuffers for everyone on your list, like baked goods, food crafts, skincare, apparel and accessories, gift cards, and more. Entry is free and open to the public, with products available for purchase.

Pop-Ups on the Plaza is a series of events celebrating Bay Area Black entrepreneurs, including businesses in Foodwise’s Building Equity program. This is a Port sponsored event brought to you by Foodwise. Additional support is provided by the Ferry Building.

Participating Vendors

  • A Girl Named Pinky: Cakes, cookies, and other desserts
  • Avocurl: Organic and natural avocado-infused haircare products
  • Belle Noire: Handcrafted wearable art made by artists from Africa and the African Diaspora
  • Bismillah Boutique: Handmade crystal-embellished candles and skincare
  • Cali Sweet Cakes: Holiday-inspired mini Bundt cakes and cookie gift boxes, as well as signature cakes and cookies
  • CIK Apparel: Apparel and accessories
  • Cocoacentric: Luxury jewelry and accessories
  • En Vie Naturals: Aromatherapy sprays, hand & body butter lotions, pain relief gift sets, and body wash and lotions
  • The Final Sauce: Barbecue sauces, spice rubs, hot sauces, marinades, and vinaigrettes
  • Greetings from Pearl: Greeting and Christmas cards, gift card holders, stocking stuffers, wine bottle tags, boxed card sets, bookmarks, notebooks, calendars, and journals
  • Hey Carter!: Children’s books, apparel, and accessories
  • Ice Body Skincare: Handmade soaps, body lotions, body scrubs, body oils, bath soaks, intention candles, and room sprays
  • Melanin Gang: Sweatshirts, hoodies, and shirts
  • That’s My Jam: Low-sugar pectin-free jams and gift sets
  • Val’s Hosiery: Pantyhose, tights, knee-highs, trouser socks, and leggings

Activities

  • Kids holiday crafts and ornament making with Foodwise
  • Take a photo with Black Santa (11:00 am to 1:00 pm)
  • Music by Lonald J. Bandz of BFF.fm

Building Equity Program & Pop-Ups on the Plaza

Pop-Ups on the Plaza is an initiative of Foodwise’s Building Equity program. Foodwise and our community partners, En2action’s Ujamaa KitchenIn The BlackLa Cocina, and Mandela Partners, are proudly committed to uplifting and advancing equity for BIPOC, immigrant, and limited-resource entrepreneurs across the Bay Area.

Disclaimer: Please double check event information with the event organizer as events can be canceled, details can change after they are added to our calendar, and errors do occur.


Cost: FREE*
*Entry is free, with products available for purchase
Categories: *Top Pick*, Christmas, Downtown San Francisco, Holiday Shopping, In Person, Shopping & Fashion
Address: One Ferry Building #50, 1 Ferry Plaza, San Francisco, CA