“Eat Something” Cookbook Discussion | Green Apple Books

Submitted by the Event Organizer

Evan Bloom, co-owner of Wise Sons Jewish Delicatessen, Rachel Levin, and George McCalman discuss their new cookbook Eat Something: A Wise Sons Cookbook for Jews Who Like Food and Food Lovers Who Like Jews.

About Eat Something:

From nationally recognized Jewish brand Wise Sons, the cookbook Eat Something features over 60 recipes for salads, soups, baked goods, holiday dishes, and more.

This long-awaited cookbook (the first one for Wise Sons!) is packed with homey recipes and relatable humor; it is as much a delicious, lighthearted, and nostalgic cookbook as it is a lively celebration of Jewish culture.

Stemming from the thesis that Jews eat by occasion (and with enthusiasm), the book is organized into 19 different events and celebrations chronicling a Jewish life in food, from bris to shivah, and all the makeshift and meaningful events in between, including: Shabbat, Passover, the high holidays, first meal home from college, J-dating, wedding, and more.

• Both a Jewish humor book and a cookbook
• Recipes are drawn from the menus of their beloved Bay Area restaurants, as well as all the occasions when Jews gather around the table.
• Includes short essays, illustrations, memorabilia, and stylish plated food photography.

Wise Sons is a nationally recognized deli and Jewish food brand with a unique Bay Area ethos—inspired by the past but entirely contemporary, they make traditional Jewish foods California-style with great ingredients.

Recipes include Braided Challah, Big Macher Burger, Wise Sons’ Brisket, Carrot Tzimmes, and Morning After Matzoquiles, while essays include Confessions of a First-Time Seder Host, So, You Didn’t Marry a Jew, and Iconic Chinese Restaurants, As Chosen by the Chosen People.

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